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Strategic Alliances and Channel Strategy

Tuesday, October 7, 2014

For the early stage company, alliance partners can help you to gain competitive advantages, increase sales, scale up production, penetrate new markets and deliver new products and services. Sounds good. Well, how do you do it? Our panel will consist of three entrepreneurs who have each formed successful strategic partnerships multiple times. They have also been responsible for managing these strategic alliances for the large partnering companies and will give us both perspectives, that of the startup and that of the partnering company.